177abc Privacy Policy

For the purposes of this Policy, 177abc acts as the data controller in respect of all personal data collected through the Platform. As data controller, 177abc determines the purposes and means by which your personal data is processed. Any questions, requests, or concerns relating to how we handle your data should be directed to our support team at [email protected].

Where 177abc engages third-party service providers to process personal data on its behalf (for example, payment processors, identity verification providers, or analytics partners), those providers act as data processors and are contractually obligated to process data only in accordance with 177abc's instructions and this Policy.

177abc collects personal data from you in the following categories, depending on how you interact with the Platform:

• Identity Data Full legal name, date of birth, nationality, and government-issued identification documents (e.g., National ID, passport).
• Contact Data Residential address (including city — Dhaka, Chittagong, Sylhet, Khulna, or other), mobile phone number, and email address.
• Account Data Username, encrypted password, account preferences, communication preferences, and language settings.
• Financial Data Payment method details (bKash number, Nagad number, Rocket number, bank account references), transaction history, deposit and withdrawal records, and balance information.
• Gaming Activity Data Wager history, game session logs, sports betting selections, win/loss records, bonus usage, and responsible gaming tool activations.
• Technical Data IP address, device type, browser type and version, operating system, time zone (Bangladesh Standard Time, UTC+6), and session duration.
• Communications Data Records of your communications with 177abc customer support, including live chat transcripts, email correspondence, and support ticket history.

We do not knowingly collect special category data (such as racial or ethnic origin, political opinions, religious beliefs, or health data) except where strictly required to comply with responsible gaming obligations (for example, recording a self-exclusion request or a problem gambling referral).

177abc collects personal data through the following channels:

• Direct interactions: Data you provide when registering an account, completing identity verification, making a deposit or withdrawal, contacting support, or responding to a survey or promotion.
• Automated technologies: As you navigate the Platform, we automatically collect technical data using cookies, server logs, and similar tracking technologies. This includes pages viewed, links clicked, session start and end times, and device identifiers.
• Third-party sources: We may receive data about you from identity verification providers, payment processors (such as bKash, Nagad, and Rocket), fraud detection services, and analytics partners where those disclosures are lawful and necessary for our operations.

177abc processes your personal data for the following purposes, each supported by a lawful basis:

• Account registration and management: To create and maintain your 177abc account, verify your identity, and manage your account preferences. Lawful basis: contractual necessity.
• Transaction processing: To handle deposits, withdrawals, and bonus credits via bKash, Nagad, Rocket, Upay, Visa, Mastercard, and partnered Bangladeshi banks. Lawful basis: contractual necessity.
• Identity and age verification: To confirm that you meet the 21+ age requirement and to comply with our know-your-customer (KYC) obligations. Lawful basis: legal obligation and legitimate interest.
• Fraud prevention and security: To detect and investigate suspicious transactions, multi-accounting, bonus abuse, and other prohibited activities. Lawful basis: legitimate interest and legal obligation.
• Customer support: To respond to your queries, resolve disputes, and process complaints in a timely manner. Lawful basis: contractual necessity and legitimate interest.
• Responsible gaming: To monitor gaming patterns, apply deposit limits or self-exclusion tools at your request, and intervene where problem gambling indicators are identified. Lawful basis: legal obligation and legitimate interest.
• Marketing communications: To send you promotional offers, bonus notifications, and updates about new games or features — but only where you have opted in or where we have a legitimate interest and you have not opted out. Lawful basis: consent or legitimate interest.
• Platform improvement and analytics: To understand how players use the Platform, identify areas for improvement, and optimise user experience. Lawful basis: legitimate interest.
• Legal and regulatory compliance: To retain records as required under applicable financial regulations and to respond to lawful requests from competent authorities. Lawful basis: legal obligation.

177abc does not sell, rent, or trade your personal data. We may share your data with the following categories of recipient, strictly on a need-to-know basis and subject to appropriate data protection safeguards:

• Payment service providers: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, BRAC Bank, City Bank, Visa, and Mastercard, solely for the purpose of processing your financial transactions.
• Identity verification providers: Third-party KYC and AML (anti-money-laundering) service providers who verify identity documents and screen against sanctions lists.
• Game studios and content providers: Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, Ezugi, and other certified studios that supply the games available on the Platform. These providers may receive session-level technical data necessary to deliver and log game rounds.
• Technology and infrastructure partners: Cloud hosting providers, CDN operators, and cybersecurity services who process data on 177abc's behalf under strict data processing agreements.
• Analytics providers: Aggregated, anonymised usage data may be shared with analytics partners to support platform performance analysis. No directly identifiable data is included in these transfers.
• Legal and regulatory authorities: Where required by applicable law, court order, or a lawful request from a competent authority, 177abc will disclose personal data as legally required.

Any third-party processor engaged by 177abc is contractually required to implement security measures equivalent to our own standards and to process your data only for the specified purpose.

177abc retains personal data for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. The following general retention periods apply:

• Account data: Retained for the duration of your account and for a minimum of 5 years following account closure, in compliance with financial record-keeping obligations.
• Transaction and financial data: Retained for a minimum of 7 years from the date of the transaction to support audit, legal, and regulatory requirements.
• Identity verification documents: Retained for the duration of your account plus 5 years, or longer if required by applicable anti-money-laundering regulations.
• Customer support communications: Retained for 3 years from the date of the interaction, unless the communication relates to an ongoing dispute or investigation.
• Marketing preferences and opt-out records: Retained indefinitely to honour your opt-out choices and prevent inadvertent re-subscription.
• Technical and log data: Retained for up to 12 months from collection unless required for ongoing security investigations.

Once a retention period expires and there is no lawful basis for continued processing, 177abc will securely delete or anonymise the relevant data.

Subject to applicable law and certain limited exceptions, you have the following rights in respect of your personal data held by 177abc:

• Right of access: You may request a copy of the personal data we hold about you at any time. We will respond to verified requests within 30 days.
• Right to rectification: You may request that inaccurate or incomplete personal data be corrected. Minor corrections (such as updating your phone number or address) can often be made directly within your account settings.
• Right to erasure: You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, where you withdraw consent (and no other lawful basis applies), or where the data has been unlawfully processed. This right is subject to our legal retention obligations.
• Right to restrict processing: You may request that we limit the processing of your data in certain circumstances, for example while a rectification request is being assessed.
• Right to data portability: Where processing is based on your consent or contractual necessity and is carried out by automated means, you may request that we provide your personal data in a structured, commonly used, machine-readable format.
• Right to object: You may object to processing based on legitimate interests, including direct marketing. We will cease the relevant processing unless we can demonstrate compelling legitimate grounds that override your interests.
• Right to withdraw consent: Where processing is based on your consent (e.g., marketing communications), you may withdraw that consent at any time without affecting the lawfulness of prior processing.

To exercise any of the above rights, please contact us at [email protected]. We may ask you to provide proof of identity before actioning your request to protect against unauthorised access to your data.

177abc uses cookies and similar tracking technologies (such as pixel tags and local storage) on the Platform for the following purposes:

• Strictly necessary cookies: These are essential for the Platform to function. They enable core features such as account login session management, security token validation, and maintaining your basket during a deposit flow. These cookies cannot be disabled without significantly impairing Platform functionality.
• Functional cookies: These remember your preferences (such as preferred payment method or language) to personalise your experience across sessions.
• Analytics cookies: These help us understand how players navigate the Platform — which pages are visited most frequently, where users drop off, and how features are used. Data collected via analytics cookies is aggregated and does not directly identify individual users.
• Marketing cookies: Where you have consented, these cookies allow us to show you relevant promotional content related to 177abc's offers, including seasonal promotions for BPL, IPL, T20 World Cup, and Eid. You may withdraw this consent at any time via your browser settings.

You can control and delete cookies through your browser settings. Please note that restricting certain cookies may affect the performance and functionality of the Platform. For full details on the specific cookies used and their individual retention periods, please contact [email protected].

177abc implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Transport Layer Security (TLS) / SSL encryption on all data transmissions between your device and our servers.
• Encrypted storage of sensitive account credentials. Passwords are never stored in plain text.
• Separation of player funds from operational company funds, with financial data processed exclusively through certified payment partners.
• Role-based access controls ensuring that only authorised 177abc personnel can access personal data, and only to the extent necessary for their role.
• Regular security assessments and monitoring of our infrastructure for vulnerabilities or intrusion attempts.
• Two-step verification options available to all players to further protect account access.

Despite these measures, no internet-based platform can guarantee absolute security. In the unlikely event of a data breach that poses a risk to your rights and freedoms, 177abc will notify affected players promptly and take all reasonable steps to mitigate any harm.

177abc strictly prohibits access to the Platform by anyone under the age of 21. The Platform is designed exclusively for adults aged 21 and above. We do not knowingly collect personal data from individuals under 21 years of age.

If 177abc becomes aware that personal data has been collected from a person under 21 — whether through registration fraud, misrepresentation of age, or any other means — we will immediately suspend the relevant account, void any associated transactions, and permanently delete the data of the underage individual from our records.

If you are a parent or guardian and believe that your child has registered on the Platform, please contact us immediately at [email protected] so that we can take prompt action.

The 177abc Platform may contain references to third-party game studios, payment providers, or sporting organisations. While we take care in selecting our partners, 177abc does not control the content or privacy practices of any third-party services. This Policy applies only to data processed by 177abc directly. We encourage you to review the privacy policies of any third-party services you interact with separately from the 177abc Platform.

177abc reserves the right to update or revise this Privacy Policy at any time. When we make changes, we will update the "Last updated" date shown at the top of this page. For material changes that significantly affect how we process your personal data, we will endeavour to provide advance notice via the Platform or by email to your registered address.

Your continued use of the 177abc Platform following the publication of any revised Policy constitutes your acknowledgement of the updated terms. If you disagree with any changes, you should discontinue use of the Platform and contact us to close your account.

If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or have a concern about how 177abc has handled your personal data, please contact our data support team. We aim to respond to all privacy-related queries within 5 business days (Bangladesh Standard Time, UTC+6).

Contact us by email at: [email protected]

Please include your registered account username and a clear description of your request or concern. We will ask you to verify your identity before disclosing or modifying any personal data.